Because Art Storefronts is such a robust platform we like to offer our customers as many options as possible for selling their work. This means we want everyone to be able to sell things like calendars, greeting cards, t-shirts, mugs, etc. To make this possible, ASF offers all of its users a Standard Store.
This type of store differs from Upload and Art Print stores because it is mainly used for Originals or non-Art Print products. This means you can sell almost anything you want to in this type of store. It always means that ASF works diligently to offer as many features in this store as possible, so you should always be on the lookout for updates.
When you start your Art Storefronts site it will not have a Standard Store. You’ll have to create a Standard Store.
This is a simple task that anyone should be able to complete and we’ve included a link to an article that will guide you through the process.
Just like an Art Print Store, you can create categories. This will help you keep all your products separated out. This means your originals and t-shirts won’t be mixed up in one category.
You also can edit your categories in Standard Stores. This will let you personalize them and give you the opportunity to add more SEO to your site!
Warning: If you are an Artist using Automated Fulfillment, it is imperative you understand that anything sold in a Standard Store WILL NOT be fulfilled by your Fulfillment Vendor.
Please Note: Anything uploaded into a Standard Store will have to be less than 20mb. If it exceeds this size limit the image will not be uploaded.
After you have your categories created and edited you can start considering adding products to your Standard Store.
First, you can offer Calendars. This option will allow you to upload your images and arrange them in a calendar format.
The second option you have is Standard Products. These can be anything from mugs, to t-shirts, to nearly anything else you might want!
Third, you can upload Originals. While you do have the ability to offer originals in an Art Print Store, this is where you’ll want to upload them if you don’t want to offer an Art Print of the same image.
Fourth, you can sell Panel Art in a Standard Store. If you specialize in Polyptych art, this store is where you’ll want to create those items.
Fifth, you can offer a type of gift card through your Standard Store. While we do offer a walkthrough on this, please understand it is not fully functional and will require you to keep track of all amounts spent by your customers as well as their coupon codes for your site.
Last, you can create Art Cluster projects in a Standard Store. This is not a standard feature of the standard store. This is an add-on that will have to be purchased.
Please Note: This feature is not available for anyone but Print Studios. If you’re an Artist, you won’t be able to use this feature or purchase it.
After you’ve uploaded everything you want in the Standard Store you may find you need to go in and make some changes or just add some advanced touches to set you apart from others.
First, you can always edit products in your Standard Store. If you need to make changes, you are always welcome to do so.
Second, if you want to watermark any images before uploading them into the Standard Store, you can do that as well
Third, ASF offers you the option to add a GIF to your items! This gif can be a short shot of you creating the items or showing the item off in real life. It’s an eye-catching feature that is easy to use.
Fourth, if you’re offering things like shirt or items that will have multiple options, you may find you need to offer Product Options for those items. Product Options allow you to offer variations of an items.
Finally, if you end up selling an Original you do have the ability to mark it as sold.
Once you’ve completed this step and you have pricing, shipping and taxes set up it may be time to move on to Calibrating your website and adding on the finishing touches!