Understanding SEO Options

Table of Contents

• 1. What is the SEO Options tab
• 2. SEO Title
• 3. Meta Keywords
• 4. Meta Description
• 5. Smart URL

What is the SEO Options Tab

This page is where you will set the options which affect how this page will appear in search results. (These are per-page settings; it’s not possible to set these for multiple pages at once.)

When I say ‘search results’ I’m referring to the way your site will appear when searched for on search engines such as Google or Bing.

SEO Title

This field is where you give the page a name for SEO purposes.

This has two effects. The first is to set the name displayed on the tab of the browser window.

The second is to set the name of the page when it shows up in search results.

Meta Keywords

These affect how your site will be categorised by search engines. For more information about SEO and Meta Keywords, please read this article: https://artstorefrontssupport.zendesk.com/hc/en-us/articles/227568888-Lesson-2-Keyword-Research 

Meta Description

This setting allows you to create a short text description that will show up on your search result for this page.

Smart-URL

This isn’t exactly related to SEO, but it allows you a degree of control over the address or URL of your page.

The text you enter here will be used to create the link to this page, as the page name at the end of the page URL.

You can use text and numbers but it shouldn’t contain spaces or other punctuation; you can instead use dashes to separate words.